TiO2 has been well accepted in the food industry and can be found as the E171 additive in various food products, mainly for whitening and texture. It is present in some cottage and Mozzarella cheeses, horseradish cream and sauces, lemon curd, and in low-fat products such as skimmed milk and ice-cream. Even if the product is labelled as containing E171, no information is usually given about the quantity, particle size and particle structure. FDA claims that TiO2 may be safely used as a colour additive for colouring foods in quantities up to 1 % by weight of the food. Interestingly, TiO2 is frequently declared as a “natural colouring agent” and is therefore well accepted by consumers.
EFSA has updated its safety assessment of the food additive titanium dioxide (E 171), following a request by the European Commission in March 2020.
Professor Thomas Faunce spoke out about the rise in auto-immune diseases & childhood autism in relation to the rise of nano-particles in our child food supply. The full article can be found here.
The paints and coatings industry reduced their offtakes which coupled with the drop in the crude oil prices and availability of cheaper imports from the Asian market led to the fall in titanium dioxide prices. The demand decreased significantly in the fourth quarter along with the slow manufacturing due to high inflation rates keeping the price trends of the commodity in the negative zone.
The gravimetric determination of titanium dioxide is vital for several reasons. First and foremost, it ensures product consistency and quality, allowing manufacturers to produce coatings and plastics that meet industry standards. In industries where color consistency is crucial, such as paint production, maintaining a uniform concentration of TiO2 is essential to achieving the desired opacity and brightness.
One of the most widely used food pigments is titanium dioxide, an odorless powder that enhances the white color or opacity of foods and over-the-counter products, including coffee creamers, candies, sunscreen, and toothpaste (1Trusted Source, 2Trusted Source).
According to the American Chemistry Council, titanium dioxide (TiO2) is an inorganic substance that's used as a white powder in a variety of industrial and consumer goods, including in sunscreen, cosmetics, toothpaste, paint, plastics, food and more.

chemical pigment manufacturers. By investing in research and development, they can discover new pigments with unique properties and characteristics that can open up new opportunities and markets. For example, the development of special effect pigments, such as pearlescent or fluorescent pigments, has revolutionized the cosmetics and automotive industries, offering new possibilities for creative and eye-catching designs.
Are there any alternatives to toothpastes with titanium dioxide?
ZnSO4+BaS→ZnS+BaSO4
Analyst Insight
The cytotoxic effect was tested through the colorimetric assay employing 3′-[1-[(phenylamino) -carbonyl]−3,4-tetrazolium]-bis(4‑methoxy-6-nitro) benzene-sulfonic acid hydrate (XTT) by reading the absorbance at 490 nm after 3 h of incubation post treatment [28]. The absorbance is proportional to the metabolic rate of viable (live) cells.


When examining a lithopone pigment pricelist, one might notice that prices can vary significantly between different grades of lithopone. Generally, there are two main types Lithopone 28 and Lithopone 60, with the numbers denoting the percentage of zinc sulfide content. Lithopone 28, with a lower zinc sulfide content, is often more affordable compared to Lithopone 60, which offers superior whiteness and opacity. The choice between these grades depends largely on the specific requirements of the end application.
Materials
Recently, Yanagisawa et al. reported that the transdermal exposure (mimicking skin-barrier dysfunction or defect) of NC/Nga mice to TiO2 NPs (15, 50, or 100 nm), in combination with allergen, aggravated atopic dermatitis-like lesions through a T-helper type 2 (Th2) dominant immune response. The study also indicated that TiO2 NPs can play a role in the initiation and/or progression of skin diseases, since histamine was released, even in the absence of allergen.
Comparisons
In 2021, the European Food Safety Authority concluded that titanium dioxide is no longer safe in foods due to the same concerns over nanoparticles. As a result, titanium dioxide is now banned as a food additive in the EU. Although studies have shown that the absorption of ingested titanium dioxide is low, evidence suggests that titanium dioxide nanoparticles can accumulate in the body over time. Health Canada deemed it safe in 2022 but noted concerns. Unlike their European counterparts, Canadian officials did not consider studies performed with titanium dioxide nanoparticles alone.
Of the two methods of extraction, the sulphate process is currently the most popular method of producing TiO2 in the European Union, accounting for 70 percent of European sources. The remaining 30 percent is the result of the chloride process. On a global level, it is estimated about 40-45 percent of the world’s production is based on the chloride process.
Variations of titanium dioxide are added to enhance the whiteness of paint, plastics, and paper products, though these variations differ from the food-grade ones for things we eat (1Trusted Source, 2Trusted Source).